
Strategy-first marketer with 5+ years of experience building integrated campaigns across brand, content, email, SMS, social, and digital media platforms. Known for turning big ideas into measurable growth. Equal parts creative and analytical, I have a strong track record of collaborating cross-functionally and adapting quickly to changing goals in high-pressure environments.
For the past year I've been working for the Toronto Blue Jays where I've had the opportunity showcase my marketing skills during the unforgettable World Series run, helping bring one of the most exciting moments in the team’s history to life. Before that? I built bold, award-winning brands for a law firm and its lawyers at Loopstra Nixon LLP.
I received my BA (Hons.) in Communications at Wilfrid Laurier University, along with a minor in Business Management.
Nikki McCourt (pdf)
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